Fear, Uncertainty and Doubt (FUD) has long been a tactic incumbents have used to try to thwart competitors and freeze the status quo. For example, a company like Microsoft went from being on the receiving end of FUD campaigns (used by IBM in the 90s) to driving FUD campaigns to slow the inexorable march of Open Source software in the 2000s.
Fear, Uncertainty and Doubt (FUD) has long been a tactic incumbents have used to try to thwart competitors and freeze the status quo. For example, a company like Microsoft went from being on the receiving end of FUD campaigns (used by IBM in the 90s) to driving FUD campaigns to slow the inexorable march of Open Source software in the 2000s.
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